Návštěvnické centrum Nový Jičín – Město klobouků

Location: Masarykovo náměstí 45, 741 01 Nový Jičín · Moravian-Silesian Region

Category: traditional craft

An interactive exhibition in the historic Laudon House on the main square presents over 200 years of hat-making tradition in Nový Jičín. Children can try on hundreds of real and virtual hats, take photos in their most flattering style and in the studio decorate their own mini hat using a steam machine. The exhibition is connected to the showroom shop of the famous TONAK factory.

Why visit this place?

• Novy Jicin earned its nickname the town of hats: Johan Huckel founded the first mechanised hat factory in the Austrian Empire here in 1865.
• The Tonak factory on the edge of the centre traces its beginnings back to 1799 and has been exporting hats worldwide since the 19th century.
• Rated 4.7 out of 5 by 486 visitors on Google Maps.
• Besides the tour there are hands-on workshops, so children get to make something themselves.
• Allow roughly an hour; the programme is aimed at every age group from preschool to secondary school.
• There are 51 more tips within 25 km, enough to build a full-day trip.

Verified against: cs.wikipedia.org

Practical information

• Opening hours: Mon–Fri 9–17, Sat 9–12
• Typical visit: 60 min
• Admission: adults 80 CZK, children 40 CZK
• Visitor rating: 4.7 ★ from 486 reviews on Google Maps
• Suitable for: preschool (3–6), primary (6–10), lower secondary (10–15), secondary (15+)

For schools

Themed programmes on hat-making tradition for primary schools

Official website: https://www.icnj.cz/stranka/expozice-klobouku.html

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